The Collaborative helped to launch IPPE over roughly eighteen months, transforming a promising idea into a thriving enterprise. We created the logo, brand guidelines, photographic documentation, website and promotional videos. We designed and produced IPPE’s print materials, including course syllabi and outreach materials. Recently, we developed IPPE’s registration and donation processes.
The Collaborative is now in the midst of designing and developing the second version of IPPE’s global web-presence. The new site features a customized, dynamic Content Management System; supports the complexity of the organization’s operations and long-term growth strategy; leverages IPPE’s growing social media presence; and advances fundraising goals.
We successfully showed that business-social collaborations make projects and organizations scale at unprecedented rates. We produced this short documentary in just ten days and delivered it promptly to the Ashoka-Lemelson Tech4Society Conference in Hyderabad, India.
Since it’s completion, the video has been showcased by Micrsoft, ZMQ Software Systems and Ashoka. It was instantly one of Ashoka’s most watched videos, landing on the featured page of YouTube’s nonprofit category. It continues to receive views from a global audience and is discussed in a number of prominent forums across the web.
Starting with the Clinton Global Initiative (New York, NY — Sep 2009), moving to the Ashoka-Lemelson Tech4Society Conference (Hyderabad, India — Feb 2010), the Ashoka Future Forum (Washington, DC — Apr 2010) and returning to the Clinton Global Initiative (New York, NY — Sep 2010) we delivered beyond expectations. In each case, we produced more content than the previous event at a proportionately lower cost. Our timely delivery and high quality production effectively increased web-traffic, media impressions, and SEO over time. Across Ashoka’s various social media outlets, our work continues to be among their most watched videos.
